HTC TO LAUNCH SECOND-GENERATION ‘BUTTERFLY’ PHONE

TAIPEI - Taiwan's HTC Corp. plans to launch a second generation "Butterfly" customised smartphone to capitalize on growing consumer interest in the large-screen phone segment. Ben Ho, chief marketing officer of HTC, said the 5-inch Butterfly was originally customised for certain mobile carriers in Japan and has since been introduced in other markets, such as the US and Taiwan, where consumers have been attracted by its large screen.